A fresh look and data-driven CMS for a global agricultural brand
I was project manager & art director for this redesign project for Plant Designs, Inc.
Working with designer Lail Brown, I gathered project requirements, defined site functionality, and performed initial Information Architecture duties. I also managed the review cycles during the design phase of the project, and personally handled final adjustments for client delivery.
Prototyped with an early version of my Amicus framework, the site was ultimately implemented with the ExpressionEngine CMS.